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Dow: 9,908.39 -103.84 Nasdaq: 2,126.05 -15.07 @ 2/08 close | PR Stocks

 
Kevin McCauley

Editor Kevin McCauley Blogs:
Super Bowl Advertisers Deserve Makegoods; Obama Falls Flat
Mon., Feb. 8

Census Bureau Touts PR Value of Super Bowl Ad Buy
Thu., Feb. 4

W.H. Should Reconsider Opposition to 'Question Time'
Wed., Feb. 3

   
jack

Editor Jack O'Dwyer Blogs:
IT Nerds are Invading PR
Mon., Feb. 8

Corporate Social Media Codes Are Faulty
Mon., Feb. 1

   

Jon gingerich

Editor Jon Gingerich Blogs:
SCOTUS Decision Silences Democracy's 'Voice'
Mon., Jan. 25

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 (Info.)  News tips: kevin@odwyerpr.com  AOL IM: kmccau2590  Twitter: odwyerpr
Updated Monday, Feb. 8 @ 5:02 p.m.

Commentary
& Op-Ed

Public Relations:
IT Nerds Are Invading PR
jackBy Jack O'Dwyer
IT nerds (brainy but unsociable) sense that PR people are lining up like sheep to be driven into social media pens. However, it could be that the great bulk of PR pros are not falling for the social media hype.
Mon., Feb. 8

Sports PR:
'Could've Been the Greatest'
Arthur SolomonBy Arthur Solomon
Peyton Manning would have been considered the "greatest" quarterback of all time had his Colts knocked off the Saints last night, or maybe not. How does anyone know?
Mon., Feb. 8

Public Relations:
Toyota's Brand Hangs in the Balance
Di ChiroBy Patrick Di Chiro
Toyota's handling of its crisis resembles Audi's disastrous handling of its own unintended acceleration catastrophe of the 1980s.
Fri., Feb. 5

Public Affairs:
Obama PR Rehab Begins
PerdersenBy Wes Pedersen
If the new feistier and more conciliatory President Obama is for real, the U.S. is in luck. But it will take more than PR lines to win over jobless Americans.
Tue., Feb. 2 envelope[11]

Public Relations:
Corporate Social Media Codes Faulty
jackBy Jack O'Dwyer
PR's madcap love affair with "social media" is in full gear with the $1,195 session at Coca-Cola h.q. in Atlanta, which "sold out" 600 slots. Main advice needed for bloggers getting payment of any kind is in the Coke "principles," but it's buried.
Mon., Feb. 1

Public Affairs:
Obama Admits PR Shortcomings on Healthcare
durandBy Michael Durand
President Obama last night admitted to communications shortcomings. He'll need perfect pitch PR to get healthcare reform passed.
Thu., Jan. 28 envelope[3]

Commentary archive

Ruder Finn Gauges CSR in China
Chinese consumers say they'd avoid companies with a poor CSR record, but criteria like quality and environmental protection far outweigh concerns like intellectual property rights and employee treatment, according to a study by Ruder Finn and Tsinghua University.
Mon., Feb. 8

rncRNC Communications Overhauled
Republican National Committee has filled its comms. director slot vacated in November with a former campaign aide to chair Michael Steele.
Mon., Feb. 8

Toyota Tags Glover Park Group
Toyota has reached out Democrat-connected Glover Park Group as Congress is set to probe the safety record of Japanese automaker.
Mon., Feb. 8

MMC Hosts Whoopi for Poise
Marina Maher Communications kicks off a marketing drive for Kimberly-Clark’s Poise brand of absorbent pads featuring Whoopi Goldberg.
Mon., Feb. 8

Senate Press Aide to OS
Press secretary for a key Senate environmental committee moves to Outreach Strategies in D.C.
Mon., Feb. 8

dna13PR Services:
dna13 Expands Software, Reach
PR monitoring and management software company dna13 has upgraded its flagship product and expanded its availability via Thomson Reuters.
Mon., Feb. 8

* * *

Philly Gets $2.4M Stimulus for Obesity PR
City of Brotherly Love is looking for a firm for a two-year public education campaign to get kids active and eating right.
Fri., Feb. 5

Faulty Minutes of Faulty
Assembly Published

NANA (nee PR Society) has published the "minutes" of the 2009 Assembly. They show that only five of 15 new bylaw articles were discussed (although Robert’s Rules requires discussion of all) and that proxy votes (56) were used in violation of Robert's.
Fri., Feb. 5

Scott MontySocial Media Forum
Has $700 Discount

The Social Media event of NewComm Forum is offering a discount of up to $700 for its session April 20-23 at the San Mateo Marriott. Regular cost is $1,495.
Fri., Feb. 5

NPR Apologizes for 'Flawed' Obit
National Public Radio today apologized for its "flawed" obituary of left-leaning 87-year-old historian Howard Zinn who did Jan. 27 while on a speaking tour of California.
Fri., Feb. 5

SV&C Drives Air Products' Takeover Bid
Sard Verbinnen is handling Air Products & Chemicals' $5B cash bid for Airgas, which has revenues of $3.8B.
Fri., Feb. 5

Ex-Rice Aide Sets Up PR Shop
Former aide to Condoleezza Rice and Bush administration PR hand opens firm with wife in Alabama.
Fri., Feb. 5

FalkenbergAvoid U.S.-Connected Hotels Abroad
Former Secret Service Agent Christopher Falkenberg tells travelers to avoid U.S. hotel chains and take a room on a lower floor that does not face the street. Don’t linger in the lobby, either.
Fri., Feb. 5

* * *

schneiderSchneider Consolidates
with Text 100

Power management company puts its North American PR account in the hands of Text 100 after a review to consolidate a handful of agencies.
Thu., Feb. 4

Gephardt Gets Georgia Pact
Republic of Georgia has signed Gephardt Group to a one-year pact worth $35K-a-month.
Thu., Feb. 4

DeuschlHSMAI Honors Ritz-Carlton's VP-PR Deuschl
Vivian Deuschl, corporate VP-PR, Ritz-Carlton Hotel Co., was given the award for lifetime achievement in PR at the Hospitality Sales and Marketing Association International banquet Feb. 1. Hundreds of awards doled out, included eight platinums and 53 golds for PR campaigns.
Thu., Feb. 4

hsmaiPR Snapshots:
HSMAI Awards Photo Gallery
Photos from the Hospitality Sales and Marketing Association International awards banquet Feb. 1.
Thu., Feb. 4


Morgan Stanley Runs From Report
Morgan Stanley distances itself from a report obtained by a newspaper that has an MS financial advisor questioning the state of the bank's client, Puerto Rico.
Thu., Feb. 4

Kan Named C&W Health Chief
Edelman's Mike Kan takes top health post as Linda Dyson focuses on Rx PA opportunities.
Thu., Feb. 4

 
O'Dwyer's Monthly Magazine: Subscribe today!
 

O'Dwyer's magazine, now in its 24th year, examines a different area of PR each month.

Issues include profiles of firms with strengths in the focus area. These profiles constitute the ideal starting point for companies beginning their search for PR counsel.

If you'd like to submit a profile of your firm, contact jon.gingerich@odwyerpr.com. Copy is due the first week of the month prior to issue date. Links to past month's profiles below.

2010 Editorial Calendar
January, PR Buyer's Guide & Crisis Comms.
February, Environmental PR & Public Affairs
March, Food & Beverage
April, Broadcast Media Services
May, PR Firm Rankings
June, Multicultural/Diversity & International
July, Travel & Tourism
August, Prof. Svcs. & Financial/Investor Rels.
September, Beauty & Fashion
October, Healthcare & Medical
November, Technology
December, Sports & Entertainment

O'Dwyer's advertising rates & specs

O'Dwyer's January magazine O'Dwyer's January magazine

January 2010
Selected Contents
View complete table of contents

2010 PR Buyer's Guide
1,000 products and services in 59 categories.

Profiles of Crisis Communications Firms

Top 10 PR Blunders of '09
Michael Fineman analyses some of
2009’s most widely reported PR
‘mishaps.’

Nuclear 2.0: A New Conversation
Americans have slowly begun to develop a wary tolerance for nuclear sites.

Crisis To Abound For PA Pros in 2010
A new series of challenges await the
pros working in public affairs.

Hierarchies Set To Fall In 2010
Communicators must learn to adapt,
as the worlds of PR and marketing blur.

Litigation Communications in a Post-Madoff Era
Why a resurgence in regulatory
activism can be expected for the future.

Social Media Requires 'Talk,' 'Listen' Balance
PR firms will have to abandon traditional
media tactics to incorporate their messages into social media.

 
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PR Account Supervisor, Ervin & Smith Adv. & PR

Omaha, NE 2/03
PR Specialist, Tupperware Brands Corp. Orlando, FL 2/02
PR Specialist, Carlisle SynTec Carlisle, PA 2/02
Instructor of Comms. and PR, Penn State Harrisburg Middletown, PA 1/28

Social Media Specialist, Stern + Associates

Cranford, NJ 1/26
PR/Marketing Manager, Rocket Farms/Next Pharmaceu. Salinas, CA 1/22
Director of PR, Sterling Jewelers Akron, OH 1/21
VP of Beauty PR, Confidential New York, NY 1/21

PR & Marketing Assist - PT/Temp, Amon Carter Museum

Fort Worth, TX 1/18
PR & Comms. Intern, IHRSA Boston, MA 1/18
 

PR INDUSTRY STOCKS
Activity as of closing bell, Feb. 8
Dow: 9,908.39
-103.84 Nasdaq: 2,126.05 -15.07

Name Last Chg P/E 52 Week High 52 Week Low
FTI Consulting 41.20

-0.30

15.76 56.41 36.14
Havas (Euro) 2.57 -0.33 n/a 2.80 1.24
Interpublic

6.35

-0.04 17.72 7.77 3.08
Omnicom

34.54

-0.74 13.07 39.99 20.09
Publicis (Euro) 29.20 -0.24 n/a 29.36 16.60
Vocus 14.80 +0.38 1,087.69 21.94 11.47
WPP

44.30

-0.72 n/a 50.32 24.51
NOTE: Click on name for latest company information, stock charts, SEC filings, etc. from Yahoo Finance.
PRWeb
 
INSTANT Poll:
Toyota Prius
Rate Toyota's PR performance amid its recall of millions of vehicles:
Great
On the Right Track
So-So
In Need of a U-Turn
Hopeless
Snapshots - 10/17/08
PR Pop Quiz:
Happy Valentine's Day
Valentine's Day
By Fraser Seitel
Start Quiz
Snapshots - 10/17/08
 
 Top Ranked PR Firms:
 
    2008 Net Fees
1.

Edelman

$449,231,193
2. Waggener Edstrom 119,670,000
3. APCO Worldwide 112,400,000
4. Ruder Finn Group 96,112,000
5. Text 100 Int'l. 63,000,000
6. Qorvis Comms.
34,919,065
7. Schwartz Comms. 31,049,817
8. ICR 26,202,272
9. Dan Klores Comms. 22,400,000
10. Taylor 20,205,000
Complete rankings of independent firms

*Deadline to participate in 2010 rankings
is Friday, Feb. 12
...Download PDF form

 
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How to Hire a PR Firm:
 
Jack O'DwyerBy Jack O’Dwyer
Public relations covers such a broad array of communications services these days that defining it has become harder than ever.
 
Firm Rankings by PR Specialty:
 

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PR Firm Profiles:
 

2009 O'Dwyer's Directory of PR Firms

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PR Services & Products:
 

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Design Consultants

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Societies

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