Waggener Edstrom is working with the U.N.'s Millennium Development anti-poverty effort on a day-long "Stand Up, Speak Out" global awareness event Oct. 16-17 steeped in social media.
The campaign is using a "meetup" style of political social networking and a blog to encourage participants around the world to set up their own events and to literally stand up for poverty on that day. Sites on Facebook, MySpace, Flickr and videos on YouTube are all being utilized.