Happy FTC Disclosure Day. Here are a few links you may find useful as new rules go into effect today.
In a quick primer from Josua Ross of O'Reilly Media (via Forbes), he discusses when to (and when you don't have to) disclose a client relationship on a blog or social platform like Twitter: "If you're being paid for the actual Tweet itself, you have to disclose that..."
Joel Koenigs at Risdall intros some guideline highlights with this opening: "Thanks to infomercials, dishonest advertisers, and lazy consumers we now have new FTC guidelines to consider when creating ads, websites, blogging, tweeting, and generally speaking our minds..."
