|
New York: 212.736.2727
Chicago: 312.255.0240
Los Angeles: 213.346.9927
www.dssimon.com;
E-mail: news@dssimon.com
Consumers are increasingly getting their information through online video and social media. A MultiMedia News Release with Internet Media Tour (IMT) is a comprehensive, targeted approach to promoting a campaign or initiative to the online world. IMTs are growing in popularity as a communications tool among both marketers and the media web sites and bloggers that crave online video content. Increasingly, they are being used in conjunction with a satellite media tour, to turn a press conference into a video press junket, with B-Roll or as a standalone service.
IMT distribution includes:
•Pitching websites of traditional media outlets (TV, Newspapers, Magazines, Radio)
•Pitching important web media and bloggers
•Producing and distributing a multimedia release
•Syndicating the video to 20+ viral video sites
•Providing you an embed code to easily post and share the video
•Placement on 100+ social media news sites
In addition to significantly improving your search ranking, we see pick-up of the Internet Media Tours on more than 20 viral video sites, 100 social media news sites, 500-1,000+ plus websites. IMTs deliver more than 25,000 measured views of the content. The service is affordable and can be an effective way to jump start your online initiative or provide additional support to your current campaigns.
Here are some recent success stories:
•Isaac Mizrahi's announcement is featured on Glamour.com
•The American Wind Energy Association (AWEA) Windpower 2009 Conference ends up on the Cleveland Plain Dealer web site and on the home page of Penn Energy (It's the top two videos under "Renewable Energy News" on the left of the page)
•Our IMTs have put these and other clients on the front page of Google Searches: Consumer Electronics Association, CA, Teva Pharmaceuticals, State Farm’s 50 Million Pound Challenge
Video Redefined. D S Simon Productions is an award-winning broadcast PR and social media video firm specializing in Satellite Media Tours, Internet Media Tours, B-Roll production and distribution, Corporate and Web Video, Video Players, Ground Tours, Co-Ops and Radio. Established in 1986, we are headquartered in New York with offices in Los Angeles and Chicago.
IMC2, 12404 Park Central, #400, Dallas, TX 75251. 214/224-1000. www.imc2.com. Doug Levy, Pres.

KEF Media, 512 Means St., Suite 102, Atlanta, GA 30318. 404/605-0009. www.kefmedia.com. Yvonne Goforth-Hanak.
With the unparalleled ability to
target niche audiences, KEF’s
multifaceted Internet Media Tours delivers your message right to
the people who matter most to
your client.
We’ll work with you to identify the right spokesperson; cultivate a
timely, newsworthy angle; create and disseminate materials and pitch your story to specially selected Web sites and blogs. Then, during a
several hour time block, we’ll
execute the interviews with
outlets accessible to the world. Furthermore, editors and web
producers will have unlimited access to copyright-free video footage and audio streams to illustrate your story or interview.
In addition to pitching your campaign to established high-traffic, influential blogs, KEF can also craft for you downloadable web episodes for Podcasts, Webcasts, Webinars and Videoblogs accessible directly from your website or through Web syndication via RSS or Atom.
These clips combine embedded video and audio along with links with supporting images, text and various other metadata for a full multimedia consumer experience.
For our exclusive Multimedia Releases (MMRs), KEF takes the traditional press release and turns it into a dynamic multimedia platform combining downloadable video links, audio, text, social tags, images, links and other press
materials in HTML format. It’s an effective way to extend the life of your broadcast assets, direct
consumers to your client and create a whole new pitching tool. Internet Media Tours can stand alone or work in conjunction with Satellite Media Tours and Radio Media Tours for 360° of coverage.

Medialink, a division of The NewsMarket, 708 Third Ave., New York, NY 10017; 800/843-0677. www.medialink.com; www.thenewsmarket.com/postingcontent; learnmore@medialink.com.
Medialink, a division of The NewsMarket, provides award-winning production of video and audio content for the Web, Television and Radio. The NewsMarket is the global leader in video distribution services used by thousands of newsrooms in 190 countries. Together, Medialink and The NewsMarket provide the most comprehensive and proven range of video-based services for corporations, PR firms and government agencies.
Our interactive/multimedia services include:
•Web Video
•Interactive News Releases
•Webcasting
•Branded Digital Newsrooms
•Branded Video Players
•Online Media Tours

Metro Editorial Services, 519 Eighth Ave., New York, NY 10018. 800/223-1600;
fax: 212/714-9139. mes@metro-email.com; www.metroeditorialservices.com.
Sales contact: Jennifer Flack, 917/339-0486.
See full listing under Editorial Distribution category.

MHP/Mark Haefeli Productions, 11 Beach St., Ste. 409, New York, NY 10013. 212/334-2164. www.mhp3.com. Mark Haefeli, Joe DeAngelus.

National Press Club, 529 14th St., N.W., Washington, DC, 20045. 202/662-7580. www.press.org. Joshua Funk. Dir., Bus. Dev.

PIMS, 245 West 17th St., New York, NY 10011. 212/279-5112. info@pimsinc.com; www.pimsinc.com.
PIMS technical design team will guide you from conception & design through production & distribution in building an effective, attractive Electronic Press Kit (EPK). An EPK affords you the opportunity to send your materials quickly & efficiently, allowing recipients access to your documents, photos, videos and more at the touch of a button. PIMS
creative staff will tailor the perfect EPK to suit your specific project requirements.
PIMS specializes in Fueling Brand Performance. For over 20 years our company has been one of the world’s leading production and distribution service providers catering to marketing and communications professionals. We offer a wide array of products and services that provide optimum solutions for all of your campaign needs.
Our business is built on making your business succeed!
NEW YORK 212.279.5112
CHICAGO 312.587.7467
WASHINGTON 202.296.2000
ATLANTA 678.218.5800
BOSTON 617.861.9100
Virilion, 1025 Vermont Ave, N.W., #1200, Washington, DC 20005. 202/654-0800. Alex Ramati, New Business Director. Additional Office: 322 42nd St., Apt 2, Brooklyn, NY 11232. Lynn Thomlison, Creative Director. www.virilion.com.
WestGlen Communications, 1430 Broadway, 9th floor, New York, NY 10018. 212/921-2800. www.westglen.com. Ed Lamoureaux, Sr. VP.
|