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O'Dwyer's Inside News of Public Relations & Marketing Communications - odwyerpr.com PR Firm Rankings: May '13
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 May 20, 2013 »
Tue., May 21, 2013
Breast Cancer Genomics Company Eyes IPO
By Greg Hazley
 
prosignaLife sciences shop Bioscribe works the PR beat for NanoString, the Seattle genomics company slating an initial public offering. Continue »
 
Category: Financial PR & Investor Relations
Tue., May 21, 2013
Muslim World Woefully Underserved By PR Sector
By Yusuf Hatia
 
Yusuf HatiaThe Muslim World, which is a consumer market larger than India and China, is woefully underserved by the PR sector. Continue »
 
Category: International
Tue., May 21, 2013
'PR Thinking,' Content Marketing to Drive Next-Gen Marcomms
By Kevin McCauley
 
"PR thinking" and content marketing are going to dominate the next-generation of marketing communications firms, according to a survey released today by France's Publicis Groupe. Continue »
 
Category: Public Relations
Tue., May 21, 2013
Law School Want to Raise PR Bar
By Greg Hazley
 
uconnConnecticut's only public law school, and one of only four in New England, is reaching out to PR firms to burnish its image. Continue »
 
Category: RFPs
Tue., May 21, 2013
Arcila Heads Noxious APR Program at PRSA NJ
By Jack O'Dwyer
 
carlos arcillaThis is an open letter to Carlos Arcila, external communications manager for Verizon Enterprise Solutions and accreditation chair of the New Jersey chapter of the PR Society, one of the 15 biggest with more than 300 members. Continue »
 
Category: APR
Tue., May 21, 2013
Brunswick Builds Up Asia Operations
By Greg Hazley
 
Brunswick Group is planning to open a Singapore office in August, the firm's fourth outpost in te Asia, and is ramping up staff in the region. Continue »
 
Category: International
Tue., May 21, 2013
Popular Content-Sharing App Moves into Spotlight
By Greg Hazley
 
snapchatSnapchat, the fast-rising photo and video messaging app, was thrust into the spotlight this month when a major marketer used it to help launch a new menu item and a privacy complaint put it on PR defense. Continue »
 
Category: Technology PR
 May 20, 2013 »
Edelman Trust Barometer 2013 Edelman Trust Barometer 2013
 
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