The Inside News of PR & Marketing Communications

Last Updated: Tue., Nov. 19, 2019 @ 5:30 pm

Ex-Rep. Gordon Stars in TikTok's DC Push

Tue., Nov. 19, 2019

By Kevin McCauley

Bart GordonFormer Congressman Bart Gordon represents Beijing-headquartered ByteDance, parent company of Chinese social media darling TikTok, which is trying to fend off US sanctions.

Rubenstein PR Updates Burrelles' Image

Tue., Nov. 19, 2019

By Kevin McCauley

BurrellsRubenstein PR has picked up Burrelles, which was founded in 1888 as a press clipping bureau, to promote its transformation into a cutting-edge technology, custom publishing, social media monitoring and analytics powerhouse.


O'Dwyer's Magazine

Nov. Technology PR Update

By John O'Dwyer

O'Dwyer's November '19 Technology PR MagazineOur annual technology PR issue features profiles of 36 firms, advice and strategy from leading thought leaders and O'Dwyer's exclusive ranking of the top tech PR firms by net fee income.


Study Suggests Market Failure for Local News

Tue., Nov. 19, 2019

By Jon Gingerich

GallupAmericans value the local news and want continued access to it, but few see it as a service worth paying for and most oppose the idea of these outlets receiving government funding, according to a recent Knight/Gallup study.

ExcelPR Retains California Film Commission

Tue., Nov. 19, 2019

By Kevin McCauley

California Film CommissionThe California Film Commission renewed and extended its relationship with Los Angeles-based ExcelPR Group following a multi-firm competitive review.

Accounts: BackBay Communications Wins IMPACT Community Capital

Tue., Nov. 19, 2019

By Steve Barnes

ImpactBackBay Communications picks up IMPACT Community Capital, which has originated over $1 billion of investments in affordable housing and helped finance more than 45,000 affordable multifamily housing units in the U.S... SourceCode Communications lands Accedian, a Montreal-based company that develops network communication and application monitoring software and hardware... CGPR adds ECOS Paints, an eco-friendly paint, stain and varnish manufacturer, to its client roster.

People: APCO Worldwide Adds GlaxoSmithKline's Karen Hagens

Tue., Nov. 19, 2019

By Steve Barnes

Karen HagensAPCO Worldwide adds Karen Hagens as a senior director. She joins from GlaxoSmithKline, where she was head of U.S. pharma communications, overseeing internal and external communication efforts as well as media relations strategies and thought leadership programs... Gatesman ups Christy Kelly to senior VP, director of Chicago accounts... Haven Tower Group appoints Mary Osako, vice chair of strategic communications at UCLA, as vice chair... Western Union names Nicole Vogrin chief corporate affairs and communications officer.

Top Strategies for Tech Startups

Tue., Nov. 19, 2019

By Cindi Goodsell

Cindi GoodsellIn order to increase visibility among key audiences and maximize ROI, technology startups require a comprehensive PR strategy that adequately communicates the company’s story and success.

Questions Everyone Asks About Op-Eds

Tue., Nov. 19, 2019

By Bob Brody

Bob Brody

The top 12 questions—and answers—people most often ask regarding the ins and outs of publishing op-ed pieces.

RIAA's Duckworth Books AAP Post

Tue., Nov. 19, 2019

By Kevin McCauley

Cara DuckworthCara Duckworth, who exited the Recording Industry Assn. of America as senior VP-communications during her dozen-year run, has moved to the Assn. of American Publishers as VP-communications.

MD County Floats Sustainable Energy RFP

Mon., Nov. 18, 2019

By Jon Gingerich

Prince George’s CountyMaryland’s Prince George’s County wants proposals from agencies that can provide marketing and community outreach services to promote its Sustainable Energy Program.

Golin Lands Lego Americas in Competitive Pitch

Mon., Nov. 18, 2019

By Kevin McCauley

LegoInterpublic’s Golin has landed Lego Americas for integrated brand and product communications after a competitive pitch. The firm also will promote the toy company's retail outlets and infiltrate the Lego brand into cultural conversations.

Stefanowicz Rejoins TBWA from Accenture's Droga5

Mon., Nov. 18, 2019

By Steve Barnes

Marianne StefanowiczFormer TBWAWorldwide global head of communications Marianne Stefanowicz is rejoining the Omincom Group company in the newly created role of chief communications officer at TBWAMedia Arts Lab, its creative agency dedicated to Apple advertising.

People: BCW Taps Dan Doherty as NA PA/Crisis Chief

Mon., Nov. 18, 2019

By Steve Barnes

Dan DohertyBCW taps Dan Doherty executive VP, global public affairs and crisis solutions, responsible for leading and building the practice in North America... Idea Grove recruits John Lacy for president/COO job. He was COO at Imaginuity Interactive... Ruder Finn brings on Travis Murdock as executive VP in its technology and innovation practice. Murdock joins from Xinova.

Jacksonville Wants Firm to Analyze its Tourism PR

Fri., Nov. 15, 2019

By Kevin McCauley

City of Jacksonville, FloridaJacksonville is looking for a firm to analyze its tourism marketing program so it can promote positive and counter negative perceptions of the Florida city.

Rubenstein's Resnicoff Switches to BerlinRosen

Fri., Nov. 15, 2019

By Kevin McCauley

Heather ResnicoffBerlinRosen has recruited Heather Resnicoff for the senior VP-technology & innovation slot. She joins from Rubenstein Communications, where she spent more than eight years advising fintech, martech, entertainment and automotive clients.