The Inside News of PR & Marketing Communications

Last Updated: Tue., Nov. 19, 2019 @ 5:30 pm


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Commentary

Hats Off to Donald Trump Jr.

Fri., Nov. 15, 2019

By Kevin McCauley

Triggered by Donald Trump Jr.Congratulations to Donald Trump Jr. for making the New York Times best-seller list as "Triggered: How the Left Thrives on Hate and Wants to Silence Us" debuts as No. 1. The tally, though, may have been rigged... Impeachment talk isn't expected to ruin many Thanksgiving dinners, according to poll released today by Bospar tech PR firm. (1 reader comment)

Media: Twitter Releases Political Ad Ban Plan; SI Goes Monthly

Fri., Nov. 15, 2019

By Steve Barnes

TwitterTwitter releases information about political ad ban that was promised by CEO Jack Dorsey... Sports Illustrated goes monthly... McClatchy Cos. ends Saturday print runs for all papers including Miami Herald, Charlotte Observer, Fort Worth Star-Telegram and seeks federal bailout of its pension funds.

Contentís Evolving Role in Tech

Fri., Nov. 15, 2019

By Courtney Stack

Courtney StackBrand storytelling and content marketing strategy development are essential parts of any successful technology brand’s communications plan, and PR professionals play a critical role in helping their clients adapt and grow in this new era.

Data Privacy, Security Drive Brand Reputation

Fri., Nov. 15, 2019

By Steve Barnes

Ketchum 2019 Social Permission and Technology StudyData privacy and security are key drivers of brand reputation, according to a new study from Ketchum, which found that about half of consumers don't trust companies to keep their information safe.

Accounts: 160over90, Part of Endeavor, Wins Aura From Ketchum

Fri., Nov. 15, 2019

By Steve Barnes

Aura160over90, part of Endeavor, lands Aura, which offers identity protection services to the consumer market. Ketchum had the account... Matter Communications wins UniFocus, which offers management tools to hospitality, service, retail and healthcare companies... SHIFT Communications picks up Aiforia, a cloud-based platform that analyzes images.

LS2 Group Strikes $1.5M Saudi PR Gusher

Thu., Nov. 14, 2019

By Kevin McCauley

LS2Saudi Arabia’s Washington embassy has doled out a $1.5M one-year contract to Larson Shannahan Slifka Group, of Des Moines, for PR, government affairs and media outreach duties.

Commentary

Accenture Makes Marketing A-Team; Jared Kushner's Boneheaded PR Idea

Thu., Nov. 14, 2019

By Kevin McCauley

Jared KushnerManagement consultant Accenture officially joins marketing communications A-team by snatching Kimberly-Clark's baby/childcare business from WPP's Ogilvy... Jared Kushner comes up with the boneheaded PR idea to put webcams on Great Wall of Trump to chart construction progress... Congressional commission 'impeaches' China president Xi Jinping

Subject Matter Snags Sen. Carperís Ex-Cos

Thu., Nov. 14, 2019

By Kevin McCauley

BIll GhentSubject Matter has hired Bill Ghent, who was Sen. Tom Carper’s chief of staff and senior policy & communications aide, effective Nov. 18.

People: French|West|Vaughan's Prix Productions Hires Lee Norris

Thu., Nov. 14, 2019

By Steve Barnes

Lee NorrisPrix Productions, the long-form content subsidiary of Raleigh, NC-based French|West|Vaughan, has brought on actor Lee Norris as its first development executive... The Kentucky Chamber of Commerce has upped Kate Shanks VP-public affairs... Crosby Marketing Communications has promoted Gabrielle Weber to director of integration management and Mini Johri to director of production services.

News of Firms: Clarity Partners with The Brewery

Thu., Nov. 14, 2019

By Steve Barnes

Sami McCabeClarity forms partnership with The Brewery, network of agencies linked to London's freuds... Jennifer Bett Communications, which focuses on fashion, food & beverage, beauty, wellness brands, expands from New York to Los Angeles... SSPR, of Colorado Springs, adds Denver to Chicago, New York and San Franscisco office network.

Influencer Marketing Mentions on the Decline

Thu., Nov. 14, 2019

By Jon Gingerich

Talkwalker/Hubspot Social Media Trends for 2020Conversations around influencer marketing have dropped markedly across social media channels in the last year, according to a Talkwalker/Hubspot report.

Ex-Congressman Duffy Lands at BGR

Wed., Nov. 13, 2019

By Kevin McCauley

Sean DuffySean Duffy, former Wisconsin Republican Congressman, has joined BGR Government Affairs to lead its financial services practice.

Media: Zagat Restaurant Guide Returns to Print in NYC

Wed., Nov. 13, 2019

By Steve Barnes

ZagatThe Zagat restaurant guide for New York City is back in print for its 2020 edition after owner Google dropped it in 2016... The Atlantic unveils subscriber-only version of its app... Bustle Digital axes at least 10 staffers at its Bustle site, which is geared to women.

Investor Presentation Fundamentals

Wed., Nov. 13, 2019

By Tim Johnson

Tim JohnsonTips for how startups can deliver the kind of presentation that grabs investors’ attention. (1 reader comment)

People: YouTube Hires Shana Tepper as Entertainment Communs. Head

Wed., Nov. 13, 2019

By Steve Barnes

shana TepperYouTube has named Shana Tepper head of entertainment communications. Tepper was previously VP of communications for Comedy Central and Paramount Network... Banner Public Affairs has brought on Emily Grannis as director, communications and public relations. She was at Pirelli Tire... Rogers & Cowan/PMK sorts executive pieces... Morning Consult grabs Whole Foods' Olivia Petersen for managing director communications slot.

Chesapeake (VA) Seeks Economic Development Help

Tue., Nov. 12, 2019

By Kevin McCauley

ChesapeakeThe Chesapeake Economic Development agency is seeking a marketing partner to position the southeast coastal Virginia city as a prime destination for business location and expansion.

Finn Partners Recruits PN Health Vet Scott

Tue., Nov. 12, 2019

By Kevin McCauley

Diana ScottFinn Partners has added Diana Scott, who most recently was senior VP at Porter Novelli's in her more than 20-year healthcare PR career, as partner in its health unit.

Koch Exec Launches Advisory Firm

Tue., Nov. 12, 2019

By Jon Gingerich

James DavisJames Davis, who formerly ran a communications agency for the Koch Network, has launched his own practice, Touchdown Strategies, LLC. (1 reader comment)