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The Dominican Republic’s Ministry of Tourism has signed on Montieth & Co. for strategic communications and media relations.
The Caribbean nation shares the island of Hispaniola with Haiti, which has descended into anarchy. Gang leader Jimmy “Barbecue” Chérizier controls Haiti’s capital of Port-au-Prince.
In response to the Haitian chaos, the DR is speeding up construction of a 250-mile 12-foot-high border wall between the two countries.
M&C’s pact also calls for monitoring media coverage and social posts related to the Ministry.
The firm received an initial $100K retainer, which covers work through June. It also got a $50K “project fee” for paid media planning and management for three months.
M&C’s DR team includes Montieth Illingworth, CEO; Perry Goldman, senior director; Ioana Veleanu Botzoman, senior manager; and Carla Fortuna, senior associate.
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