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Video Archive:
2009

O'Dwyer's Magazine


Updated: Sept. 2, 2010

THREE WAYS TO CONTROL A RUMOR
 

Robert Chandler, communications division chair and professor of communication at Pepperdine University, gives three methods with examples for combating rumors in a video clip from Everbridge:

 
MUSLIM FIRST RESPONDERS STAR IN PSAS
 

The Council on American-Islamic Relations today unveiled public service announcements featuring a Muslim firefighter and healthcare worker who responded to the World Trade Center attacks as the 9/11 anniversary draws near.

The PSAs, according to the group, are designed to challenge the "growing anti-Muslim bigotry in American society." (Read more)

 

killeenVideo: PR Lessons from 'Octomom'
Tue., Aug. 31

 
chebanVideo: 'The Spin Crowd'
Thu., Aug. 26
 
paulVideo: Paul: 'Mosque' Too Much a 'Hot Potato'
Wed., Aug. 25
 
stockmanVideo: Companies Have 15 Mins. to Respond to Crisis
Thu., Aug. 19
 

eventVideo: Avoiding PR Event Pitfalls
Wed., Aug. 18

 
rotoVideo: Roto Rooter's PR Boon from Reality TV
Tue., Aug. 17
 
legalVideo: Placing Content in Legal Pubs
Mon., Aug
. 16
 

surisVideo: Core PR Skills Ease Comms. Job Changes Among Sectors
Fri., Aug
. 13

 
startup prVideo: Start-Up PR
Thu., Aug
. 12
 
redcrossVideo: The 'Cornerstone' of Red Cross Social Media
Wed., Aug
. 11
 
hpVideo: Paul: HP Deserves 9 Out of 10 for CEO Crisis
Tue., Aug
. 10
 
travelVideo: Travel Bloggers Outline Press Trip Expectations
Mon., Aug
. 9
 
presentVideo: Exec Coach: Writing and Delivering a Presentation
Fri., Aug.
6
 
phillipsVideo: Media Training Tip: Losing the Jargon
Wed., Aug. 4
 
seitelVideo: Seitel: Obama on 'The View' was 'Wrongheaded'
Tue., Aug. 3
 
griffinVideo: D.C. Crisis Pro on What BP Does Next
Thu., July 2
9
 
facebookVideo: Facebook Talks PR at H.Q.
Wed., July 28
 
armanoVideo: PR Firms and Big Clients in Social Media
Tue., July 2
7
 
dimensionsVideo: 5 Dimensions of Social Media PR
Mon., July 2
6
 
wearetheworldVideo: 'We are the World' Re-Written and Performed By PR Pros
Wed., July 21
 
embargoesVideo: Embargoes in Healthcare PR
Tue., July 20
 
tuellVideo: Butler U. Works to Keep Media Attention After Cinderella NCAA Bid
Fri., July 16
 
bragmanVideo: Bragman: Can Gibson Be Saved?
Wed., July 14
 
walkerVideo: BP's Deadlines are Poor Crisis PR
Tue., July 13
 
mullenVideo: Gates, Mullen on Military Media Relations
Mon., July 12
 
mintzVideo: Celebrity Publicist Mintz on Lohan
Fri., July 9
 
phillipsVideo: When to Turn Down Interview Requests
Thu., July 8
 
cooperVideo: Cooper: Media Are Not 'the Enemy' in the Gulf
Tue., July 6
 
swaysVideo: Monster SVP on Social Media at Large Companies
Thu., July 1
 
laermerVideo: Laermer: Authenticity in the Digital Realm
Tue., June 29
 
hastingsVideo: Logan Rips, Hastings Defends Rolling Stone Piece
Mon., June 28
 
starbucksVideo: Starbucks' 'Brand Sparks' Strategy
Tue., June 22
 
roeslerVideo: Pioneering the 'Right to Publicity'
Mon., June 21
 
colbertVideo: Stephen Colbert on 'PR-mageddon'
Thu., June 17
 
gibbsVideo: Gibbs Takes Gulf Spill Questions from Public on YouTube
Wed., June 16
 
hamasVideo: Satire: Interview with Hamas PR Director
Tue., June 15
 
seitelVideo: Obama Smacks of 'Desperate President' on BP Response
Mon., June 14
 
mtvVideo: MTV's VP/Public Affairs on Network's Digital Abuse Campaign
Fri., June 11
 
rubensteinVideo: Rubenstein on the 'Bedrock' of PR
Thu., June 10
 
paulVideo: CBS: 'Neither BP Apologies Nor Ads are Winning Hearts and Minds'
Tue., June 8
 
dodVideo: Air Force Public Affairs Highlights from its Silver Anvil Win
Mon., June 7
 
panelVideo: Pfizer, Jet Blue, Deutsche Execs on What They Want from Agencies
Thu., June 3
 
cwVideo: 'PR Lacks Frequency of Ads, But Gains Credibility'
Wed., June 2
 
vantageVideo: Agency Taps Foursquare for Moving Announcement
Tue., June 1
 
handsonVideo: Reporter Doesn't Like 'Hands-On' PR Approach
Thu., May 27
 
kwittkenVideo: Kwittken: BP's Hayward Should Step Back
Tue., May 25
 
media relationsVideo: One-Minute Media Relations
Mon., May 24
 
legalVideo: Legal PR: Never Say 'No Comment'
Fri., May 21
 
endorseVideo: Do newspaper, political endorsements matter?
Thu., May 20
 
comVideo: TV PR Execs Work Online Communities
Wed., May 19
 
clsVideo: Carmichael Lynch Spong Sizzle Reel
Wed., May 19
 
conanVideo: Conan: '...a lot of people rethinking how things are marketed'
Mon., May
18
 
obamaVideo: White House Uses Video Blog to Shape Week's Events
Fri., May 14
 
mexVideo: PR Rep for Mexico Govs Announces Ariz. Boycott
Thu., May 13
 
chronVideo: Houston Chronicle Editor on PR
Tue., May 11
 
ibmVideo: IBM's Transition from 'Checkbook Philanthropy'
Mon., May 10
 
lettermanVideo: Letterman's Top 10 BP Excuses for the Gulf Oil Spill
Thu., May 6
 
markowitzVideo: 'What's the Biggest Challenge in PR?'
Wed., May 5
 
bpVideo: BP Spokeswoman Faces Tough Gulf Coast Crowd
Tue., May 4
 
sorrellVideo: Sorrell: U.S. Leads Positive Change in Q1
Mon., May 3
 
nikeVideo: Nike CEO on Woods PR, Controversial Ad
Thu., April 29
 
lewisVideo: Airlines Will Be Judged on PR, Not Blamed for Ash Cloud
Tue., April 27
 
pewVideo: Patients Sharing Online Open Up Healthcare Sector
Mon., April 26
 
videoVideo: Kent State PR Prepares for 40th Anniversary of Shootings
Thu., April 22
 
kwittkenVideo: Kwittken: Goldman Needs to Create 'Bank of Goodwill'
Wed., April 21
 
seitelVideo: Seitel on 'Glen Beck' - Selling Budget Cuts to the American Public
Tue., April 20
 
videoVideo: TechCrunch 'Silent' Interview with MySpace Exec Draws Jeers
Fri., April 16
 
walkerVideo: Hats Off to TBS Corporate Comms. for O'Brien Announcement
Thu., April 15
 
liveVideo: 5 Tips for Handling TV News Live Shots
Tue., April 13
 
woodsVideo: Nike Spot Features Woods and Late Father
Thu., April 8
 
whitakerVideo: Legal PR for Plaintiffs and Defenders
Wed., April 7
 
videoVideo: The Case for Video as 'Your Next Business Partner'
Mon., April 5
 
timesVideo: Behind the Scenes of the N.Y. Times' 'Page One' News Meeting
Thu., March 25
 
meermanVideo: 'ROI' Not the Best Gauge of Social Media
Tue., March 23
 
elixirVideo: 'Traditional' PR, Digital Differ but Need to Merge
Fri., March 19
 
videVideo: Porter Novelli Augments Reality at SXSW 2010
Fri., March 12
 
weberVideo: Weber on 'one of the biggest mistakes companies are making with social media'
Wed., March 10
 
simonVideo: Marketers' Moronic Love Affair with the 18-49 Demographic
Tue., March 9
 
embargoVideo: 'I'll honor the embargo for the rest of my working life,' Part II
Fri., March 5
 
healthVideo: Diversify Experiences, Writing for Healthcare PR Career
Thu., March 4
 
indianaVideo: PR Professor: 'If You're Spinning, You're Lying'
Tue., March 2
 
pathfireVideo: PR Primer on CNN Pathfire Video Network
Mon., March 1
 
meetthebossVideo: Cultivating Staff in a Creative Environment
Wed., Feb. 24
 
financialVideo: Keeping Financial PR Dialog Going is Key in Tough Times
Wed., Feb. 18
 
leslieVideo: Weber Shandwick's Leslie is Bullish on South Africa PR
Wed., Feb. 17
 

confVideo: Utilizing Real-Time Event Coverage
Thu., Feb. 11

 
Thornley FallisVideo: Canada Pros Kick off Weekly Vodcast
Mon., Feb. 8
 
tylenolVideo: Tylenol Crisis PR Vet Talks Toyota
Thu., Feb. 4
 
videoVideo: Start-Up PR: When to Start & What to Do
Wed., Feb. 3
 
lentzVideo: Toyota U.S. President Hits 'Today,' YouTube Amid Crisis
Mon., Feb. 1
 

congressVideo: PR Firm to Run for Congress in Wake of SCOTUS Decision
Fri., Jan. 29

 

petsVideo: PR Director: What Pets Can Teach Us About Social Media
Thu., Jan. 28

 

potterVideo: Ex-Cigna PR Exec Meets Family of Deceased Girl
Wed., Jan. 27

 

chipotleVideo: Chipotle's 'Slow, But Deliberate' Social Media Adoption
Tue., Jan. 26

 

holtzVideo: Shel Holtz on PR, Media in a Social Media World
Thu., Jan. 21

 

odellVideo: Breaking Down Assignment Editor Lingo
Wed., Jan. 20

 

germanoVideo: Why PR, Ad Firms Have Trouble Building Social Media Teams
Tue., Jan. 19

 

baseball prVideo: Baseball PR Changes Amid Social Media
Fri., Jan. 15

 

cesVideo: CES 'Oops' Clip Has PR Pros, Cons As It Passes 1M Views
Thu., Jan. 14

 

outer netVideo: Porter Novelli and IBM on the 'Outer 'Net'
Tue., Jan. 12

 

odellVideo: 5 Tips for Pitching Local TV News Stations
Fri., Jan. 8
envelope[7]

 

bealVideo: Beal: Newswires Should Charge Per Hit
Wed., Jan. 6

 

worldprVideo: 'World PR' Confab to Tackle Industry's Perception, Best Tactics
Tue., Jan. 5

 

2009 Video Archive

 
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